Client Feedback Highlights 2002 - 2005

10 February 2004
“Bloody fantastic - as usual!”

10 May 2004
“Hi lovely ladies of INSIDE STORY,

I'd like to formally thank you all for making me look good - informed, well versed in the field, able to run tight projects, etc. - even where this would perhaps not actually be the case if I were left to my own devices. I appreciate the extra yards that you and all the IS staff have gone to over our relationship - you're all very good. This has made it easy for me to dismiss other agencies in your favour - no need for favouritism here - you are just better.”

08 October 2004
"The English language seems to rely on metaphors, quips and colourful phrases to capture the rich emotional territory that relates our experience. Using the metaphor technique, INSIDE STORY are able to extract this rich emotional context from consumers, and then relate it to marketing professionals in a stimulating and thought provoking manner. A truly valuable exercise that forces you to re-evaluate your brand positioning and brand relevance."

13 October 2004
“Thanks very much for your always professional help.”

18 July 2003
“Thanks - I must say I am very impressed with your job!”

15 July 2002
“[We] are feeling increasingly comfortable with the data and of course with the progress being made. Tks for your time and for the efforts put into this whole program. We've come a long way from the initial discussions and both the scale and the data is becoming increasingly visible within Telstra management.”

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